In her new regular column Marketing Clarity, Ingrid Rothe explains how AI search is changing what kind of content is needed for effective marketing.
Regulars
Posted inNewsletters, Regulars
Mayor Mullholland: Busy time for Kyogle
In her regular newsletter, Cr Danielle Mullholland says there’s lots going on in Kyogle: the works program is packed, and there’s an information day coming up that will help locals connect with services.
Posted inPolitical, Regulars
Begin Rant: Should we split Northern NSW into its own state? Yes.
RK Crosby says the issue of Statehood does tend to resurface whenever the gap between what our communities need and what they get becomes painful. Like now.
Posted inPolitical, Regulars
Denise’s Desk: The economy isn’t the problem – the story about it is
Denise says Australia is navigating a difficult global environment better than most, and the ‘crisis’ media coverage is chipping away at confidence.
Posted inPolitical, Regulars
Begin Rant: Hey Angus, we don’t want your ‘values’
RK Crosby says other than pulling the trigger yourself, there is absolutely nothing more antisemitic a person can do than use the targeted massacre of Jews as a justification to deliver the Neo-Nazis the white supremacist policy they want.
Posted inPolitical, Regulars, Something to Think About
Denise’s Desk: When the World Wobbles, Steady Wins
Denise says right now, Australians aren’t just watching instability — they’re paying for it, every single week.
Posted inPolitical, Regulars
Begin Rant: WTF is wrong with our politicians?
RK Crosby writes that something odd is happening in Australian politics right now, and it is hard to tell whether it is panic, performance, or a complete loss of perspective.
Posted inPolitical, Regulars, Something to Think About
Denise’s Desk: The Coalition is feeding the party that’s eating it
Denise says if One Nation is asking for your preferences, it is not because they want to help you. It is because they know you are helping them.
Posted inPolitical, Regulars
Discontent is fertile ground for One Nation — but it is not the answer
Denise says One Nation’s performance in South Australia’s election is less of a breakthrough and more of a symptom.
Posted inPolitical, Regulars, Social
Begin Rant: We never dealt with COVID and it shows
RK Crosby writes that according to a One Nation fan, she is responsible for fuel prices, his unemployment, whatever was wrong with his car, a court decision denying him custody of his children, the lack of staff at the front desk, the war with Iran, the general state of the world, and some sprawling conspiracy that was apparently ruining his life. You’re welcome.